50,000 People. 3 Days.
Zero Comms Failures.
How RunMY Events coordinated 120 walkie-talkies across one of Malaysia's largest music festivals — 100% uptime, zero blackouts, zero delays.
Which role are you? This story speaks to you differently.
“Before, every emergency meant 5 phone calls. Now one PTT press and the whole team is synced.”
You care most about whether the entire operation works as one unit. RunMY's Amirul had the same frustration — until they changed how the team communicates. Key sections for you: the Coordination Breakdown challenge and the Results Dashboard.
“At 1am, a crowd incident happened. B-team responded on-site in 30 seconds. That was never possible before.”
You care most about whether an incident can be communicated across all key positions within 30 seconds. The Day 2 midnight incident is the critical security validation moment in this case study.
“Production, security, and stage control are all on the same channel system — no more show delays from a lost call.”
Your core problem: show timings are down to the second, but the moment inter-team comms break down, everything slips. The 4-channel design was built specifically around this. Focus on the Solution section.
“When we did the full cost analysis, the rental option was less than half the purchase price — with everything included.”
You care about ROI and risk control. 120 units rented vs. purchased — the full cost breakdown is in the Hidden Costs challenge tab. The results metrics have the concrete comparison numbers.
These problems — you may have faced them too
3 Dead Zones in a 50,000-Person Venue
At large outdoor events, concrete structures, crowd density, and RF interference create signal dead zones at predictable locations. In RunMY's 2024 event, 3 critical zones lost communication.
- Backstage security corridor: mobile signal worked, but team coordination required shouting
- VIP entrance: production team and main control lost contact for ~15 minutes
- Exit cluster zone: unable to coordinate crowd flow during peak exit rush
5 Teams, 5 Group Chats, 0 Clarity
Before 2025, RunMY coordinated with WhatsApp groups — one per team. The event director was juggling 5 simultaneous chat windows during live operations.
- Critical messages buried under regular chat — no way to prioritise
- Director needed 3–5 calls to synchronise a single decision
- Cross-team instructions averaged 4–6 minutes to propagate
The Hidden Cost of Ownership
Many event companies initially consider buying walkie-talkies outright. But when they calculate the full cost, the answer almost always changes.
- 120 units purchase cost: approx. RM 50,000–80,000
- Maintenance, battery replacements, storage: +15–25% annually
- Devices sit idle 80% of the year — depreciating the whole time
- No built-in channel planning or technical support expertise
After their 2024 event, Amirul's team ran an internal debrief. All three pain points surfaced in the review report — signal gaps, coordination delays, equipment overspend. They weren't underperforming. The tools were holding them back.
4 things we did with RunMY
Not just equipment delivery — a complete service from site survey to post-event debrief. Click each step to explore.
What the operation looked like in real time
This isn't a demo. This is the actual comms load from RunMY's 3-day event — 4 channels, 120 devices, 72 hours.
4 channels · 120 devices · 72 hrs non-stop · 0 comms failures
3 days — what happened, when
Setup & Deploy
- 08:00Octogen team on-site — relay install and device distribution begins
- 11:30Full comms test complete — all 120 units confirmed operational
- 14:00Weak signal detected in VIP zone — additional relay deployed
- 18:00First show begins — comms system stable throughout
Peak & Pressure Test
- 20:00Event peak — stage zone at capacity limit
- 23:14Abnormal crowd density stage right — security issues alert
- 23:17Full team response coordinated in 3 minutes — situation resolved
- 01:30Event closed successfully — all devices retrieved
Closing & Debrief
- 10:00Final day shows — all devices running normally
- 15:00Event concludes — all 120 units returned in full working condition
- 17:00Octogen post-event debrief with RunMY leadership team
3-Day Scorecard
Numbers don't lie
The walkie-talkie system finally allowed our entire operations team to work as one unit. Before, every emergency required multiple phone calls before everyone was aligned. Now, one PTT press and the whole team is on the same channel. This wasn't just a hardware upgrade — it changed how we operate entirely.
Things you probably want to know
Let your team work as one
RunMY Events took a year to find this solution. You don't have to.